Applebee's is bringing back its iconic Dollarita — a margarita that costs $1. "We've got our team members all geared up," Chief Marketing Officer Joel Yashinsky told Insider. After introducing the drink, Applebee's posted four consecutive quarters of same-store sales growth. Despite inflation, Yashinsky said Applebee's is able to keep the original $1 offer price because the ingredients have not increased in cost. Yashinsky did not provide an exact end date, though he told Insider that in the past, Applebee's has run the offer for a month at a time.

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